Archive for the 'Site News' Category

When A Good Email Goes Bad

Posted by Hendry Lee on 08/13/06 in Email Strategies, Site News

What if suddenly good e-mail gone bad? Sometimes, though, you already have an existing email campaign built, and there is no opportunity to change the elements you are working with. When that happens, how can you ensure it will perform?
Jeanniey Mullen has written an article just to cater that problem in Email Insider.
To minimize downtime, […]

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Email Marketing Blog Makeover and First Fold Launches

Posted by Hendry Lee on 08/4/06 in Site News

Just as some of my readers ask me the other day if I am going to abandon email marketing entirely, I am launching a new blog especially on that topic. This new blog is called First Fold. It is a site dedicated to email and ezine marketing.
After all my efforts on other technological marketing channels […]

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